Loulou's views

I've been using Tide purclean for several months, and I'm loving it. (Especially the Honey Lavender scent). As a mom of two very busy boys, it seems like laundry is never-ending in my home, but it's nice to know I'm using a product that's better for our environment. I wasn't sure if Tide puclean would work as well as original Tide, because it's a "green" detergent; however, Tide purclean doesn't compromise green for clean—even though it's the first bio-based detergent with the cleaning power of Tide that we've all come to trust and love. To celebrate this step in the right direction, Tide partnered with Canadian singer-songwriter and advocate for the environment, Nelly Furtado, to introduce the brand's new partnership with WWF-Canada, in support of the "Count For Nature" movement, which encourages Canadians to help wildlife thrive by taking action to benefit nature. “As a parent, I consider the products, and their...

Over the last several years, I've been very conscious about making wiser environmental decisions in my home, and teaching my children the importance of helping the environment any way we can. I love how much they know about the importance of recycling, and why we use energy efficient light bulbs. From the classroom to home, they are making smart decisions and learning along the way. We shop organic as much as we can, and bring reusable bags to the grocery store. It's the little things we do on a daily basis that will have a positive impact on the next generation and help reduce our carbon footprint while keeping our planet a happy one. One area where I haven't completely made the switch to "green" is with my household cleaning supplies. Many of the products I use contain chemicals that are harsh—but effective. I'm actively looking at how to make the switch to products that are better for our environment and for ourselves. However, I don't want to sacri...